ROSH-HA’AYIN, Israel — March 8, 2011 — Kornit Digital, the world leader of industrial &
commercial digital printing for the garment decorating industry and Fruit of the Loom, the leading
international, vertically integrated basic apparel company, recently exhibited at the Imprinted
Sportswear show and invited attendees to experience the world of on-demand printing by enabling
them to create their own shirt design via an interactive kiosk and then watch the live printing
demonstration utilizing Fruit of the Loom’s T-Shirt and Kornit’s printers.
Printers today are looking for faster, more profitable solutions for cost-effective
production and the entire industry is witnessing how the Direct-On-Garment market is growing. This
partnership enables the printers to achieve their goals by combining the highest technology of
Kornit’s machines, their printing capabilities, patent ink and the quality of Fruit of the Loom’s
new Garment Dyed T-Shirt.
The ISS attendees enjoyed the experience and the revolution Kornit and Fruit of the Loom have
created with the interactive Direct-On-Garment printing demonstration, showcasing how even
photo-realistic designs can be printed easily and affordably.
Fruit of the Loom’s new Garment Dyed T-Shirt is made with a fine-gauge yarn and tight stitch
density that produces an exceptional print surface and super soft touch — an ideal surface for
Posted on March 16, 2011
Source: Kornit Digital Ltd.