DOMOTEX asia/CHINAFLOOR 2015 Post Show Report

CHICAGO — April 7, 2015 — Asia’s largest international flooring show gathered the industry in the heart of one of the most attractive markets – China — on March 24-26, 2015, and statistics tell a successful story.

A total of 1,275 exhibitors, among which 289 coming from 38 different countries participated in the largest show in Asia held in 140,000 square meters of space encompassing 12 halls. Nine countries hosted pavilions showcasing a myriad of products and services from Afghanistan, Belgium, Germany, India, Iran, Netherlands, Nepal, Pakistan and the United States. Visitors totaled 46,115; of this number, 11,374 came from over 100 countries outside of China. 60.7% of the space was rebooked on spot, confirming exhibitors’ satisfaction on the value and the opportunities that this trade platform can bring to their business.

Some of the newest products and ideas presented at DOMOTEX asia/CHINAFLOOR 2015 were brought to the spotlight through the InnovAction flooring campaign. 18,706 visitors voted for their top picks of the newest products and innovations and selected top 10 products for each of the 3 sectors. Winners were: Star-living, Dasso, Nature, Shenzhen Kingforest, Jinqiao Flooring, Zhejiang Shiyou, Zhejiang Yuhua, Ciambella Legnami, Beamy International and Zhejiang Yongyu for wood sector; Weihai Shanhua, Weihai Haima, Suzhou Duolaiyun, Wuxi Fuxing, Zhejiang Xingyue; Beijing U-Living, Nantong Homedec Weiya, Low&Bonar and Smart for carpet sector; Gerflor, Novalis, Armstrong, Tarkett, New Tech, Changzhou Liberty, Flooring Industries, National Flagship, Zhejiang Sunflower and Guangzhou Tongxin  for resilient flooring.

This year’s InnovAction center showcased seven innovative ideas: “Back to Nature with Bamboo” by Dasso Industrial Group; “Source-Nature” by Weihai Shanhua Carpet Group; “Aurora” by Newspec; “Carol Land” by Suzhou Duolaiyun Houseware; “BIO +STYListic” by Gerfloor; “Symphony in Colors” by Novalis Innovative Flooring and “Infinity” by Star-living.

The GreenStep Asia Awards, jointly organized with Floor Covering Weekly, honored Asian manufacturers’ commitment to sustainability and environment protection. At DOMOTEX asia/CHINAFLOOR 2015, 9 main green initiatives were officially awarded by a jury of experts from some of the most influential associations and media in the industry. The winners of GreenStep Asia Awards 2015 were: Shan Dong Li Fang Jie with “Environment-friendly Floor Cleaning Membrane” who won the Green Product Category; Weihai Shanhua and Zhejiang Sunflower were both announced winners of the Green Process Category and Novalis Innovative Flooring grabbed both Green Promotion and Green Pinnacle Awards. Honorable mentions were awarded to Wuxi Huacan and Dalian Huade for Product, Beaulieu Asia for Process and Polyflor represented by Shanghai Linkstrong for Pinnacle.

DOMOTEX asia/CHINAFLOOR expanded the trading platform by organizing concurrent events with related industries and increasing the opportunity for information exchange, education and cross marketing.  One of the top highlights of these concurrent professional forums was the 2015 China International WPC Development Forum. With Wood Plastic Composite (WPC) becoming one of the hottest products in the global flooring industry, the forum attracted around 200 attendees (buyers and manufacturers) from over 10 different countries. The latest developments and trends of this sector were covered by presented by Bryan Fairbanks, Executive Director of Trex and Takeyasu Kikuchi, CEO of WPC Corporation.

The show offered an enriched interactive and enhanced product resources and activities in special venues throughout the show grounds that gave visitors the opportunity to learn more about products and technologies showcased at the show. This included the Wooden Integrated Products Show Room – a new concept that made its debut for the first time at DOMOTEX asia/CHINAFLOOR show; the Display Area for the 20th Anniversary of China Flooring Industry, the Timber Area; the Floor Heating Installation Show, Handmade Carpet Salon, the Sports Experience Arena and more.

DOMOTEX asia/CHINAFLOOR will return next year from March 22-24, 2016 for another upbeat international flooring event.

Posted April 14, 2015

Source: Hannover Fairs USA