Huntsman Textile Effects Realigns Global Business Model

Singapore-based Huntsman Textile Effects has restructured the organization of its global business
model, replacing the former Strategic Business Units structure for Apparels and Home Textiles (AHT)
and Specialty Textiles (ST) with a simplified structure that purportedly will improve flexibility
and response times vis-à-vis market and customer demands.

In line with the reorganization, the company has named Rohit Aggarwal vice president,
Strategic Marketing and Planning, and Kent Kvaal vice president, Sales and Technical Resources.
Aggarwal, who previously served as global vice president, AHT, will head up global strategic
marketing and planning activities including strategic marketing, marketing communications, product
management, business development and the Formulation Distribution Center organization. Kvaal, who
previously served as global vice president, ST, will have responsibility for global commercial and
technical service activities related to specialized synthetics, automotive, woven functional
fabrics, carpet, wool and nonwovens markets.

Aggarwal and Kvaal will be based in Huntsman Textile Effects’ headquarters in Singapore.



November 23, 2011


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