Robustelli Introduces Monna Lisa Digital Printer

Robustelli IntroducesMonna Lisa™ Digital Printer
F.lli Robustelli S.r.l., Italy, has launched the Monna Lisa™ piezoelectric digital printer. According to Robustelli, the Monna Lisa provides extremely precise printing, has a high level of production and is low-maintenance.Robustelli entered into a collaboration with Japan-based Seiko Epson Corp. (Epson) and Italy-based FOR.TEX S.r.l. to develop, sell and market special inks for the printer. Epson is providing the piezo print heads for the Monna Lisa, and has developed two series of inks for use with the printer. The inks are marketed and sold by FOR.TEX under the Genesta™ brand name. Genesta AC comprises 11 colors of reactive ink for use on cottons; and Genesta RE includes 10 colors of acid ink for use on wool, silk and nylon.Robustelli currently targets sales of its printers to Italy and plans to expand sales globally in the future. It expects to sell 500 printers over the next three years.
Winter 2003