NEW ZEALAND— October 28, 2026 — Nuyarn® Technologies, a proven innovator in performance yarn and fabric, is proud to announce an official partnership with YETI to integrate advanced merino wool into the brand’s performance apparel line.
Marking a major category expansion for the publicly traded cooler and drinkware giant, YETI has integrated Nuyarn’s proprietary spinning technology into two new merino styles. The debut collection features the Caprock Merino 250 Quarter-Zip, a versatile midweight layer utilizing a waffle-knit construction, alongside the Hueco Merino 310 Full-Zip, a heavyweight piece delivering a soft, cozy feel with advanced stretch, breathability, and moisture-wicking performance.
Nuyarn upgrades the YETI collection beyond conventional spun merino to deliver 9x greater durability, 35% more thermal retention, and triple the drying speed with a 30% reduction in material use.
“Partnering with a brand like YETI, which shares our foundational pillars of durability and high performance, is a natural progression for Nuyarn,” said Andy Wynne, CEO of Nuyarn. “We are proud to integrate our advanced technology into this debut collection and have further styles in development. We fundamentally believe our merino technology sets a new standard that belongs to anyone, from elite athletes to those seeking unmatched comfort and resilience in their daily wear.”
Posted: November 3, 2026
Source Nuyarn® Technologies