ShanghaiTex 2009: A Successful Conclusion


T
he 14th International Exhibition on Textile Industry (ShanghaiTex 2009) was held June
12-15, filling 100,000 square meters of exhibit space at the Shanghai New International Expo Center
(SNIEC) in Shanghai’s Pudong district. According to show organizers, the event closed successfully,
with more than 1,000 exhibitors from 22 countries and regions showing their products, technologies
and services to 49,348 visitors from 40 countries and regions.

Reflecting the difficulties caused by the current global economic downturn, ShanghaiTex 2009
attracted considerably fewer exhibitors and visitors than the 2007 edition of the show, which drew
more than 1,400 exhibitors and some 108,000 visitors. However, exhibitors at the 2009 event
reported increased on-the-spot reserved sales, totaling 100 million renminbi, during the first two
days of the show, compared with such sales at ShanghaiTex 2007. Sales of printing and knitting
machinery in particular were reported to be more active, with some exhibitors taking more orders
than they had anticipated.

Exhibitors reportedly were pleased with the quality and professionalism of ShanghaiTex
visitors, who likewise complimented the exhibitors, with more than 90 percent of overseas buyers
expressing satisfaction with the show.

“I am glad to see that the exhibition has been held continuously with quality of exhibitors
becoming better and better, the products displayed are the latest ones, and exhibition service has
been improving too,” said Sam C.S. Hwa, president of Taiwan-based textile machinery spare parts
supplier En-Hwa Industrial Co. Ltd. Hwa has attended every ShanghaiTex since its inception. “I
always regard ShanghaiTex as one of the important events to visit and plan the visit one year ahead
of the show!”

shanghaitexceremony
ShanghaiTex 2009 officials welcome exhibitors and attendees to the exhibition.


Concurrent Events

A pre-show forum, China Textile Summit 2009, themed “Crisis & Opportunities,” took place
on June 11. Presenters included Long Yongtu, secretary general of the Boao Forum for Asia, who
discussed the economic situation, both in China and worldwide, and encouraged the textile industry
to seize opportunities to transform itself and upgrade operations; and Gao Yong, vice president of
China Textile Industry Association and president of China Textile Machinery Association, who
analyzed initiatives being undertaken that can provide direction to the Chinese textile industry.
The forum attracted nearly 700 attendees from 500 companies.

That evening, ShanghaiTex’s 25th anniversary was celebrated during a dinner event that was
attended by more than 1,000 industry representatives.

This year’s ShanghaiTex also included fashion parades that presented the latest technologies
from leading knitting machinery exhibitors. In addition, more than 20 technical seminars were
offered, covering new developments in the various textile technologies.

ShanghaiTex 2009 sponsors include Shanghai Textile Holding (Group) Corporation, China Council
for the Promotion of International Trade Shanghai Sub-council and China Chamber of International
Commerce Shanghai Chamber of Commerce. The show’s organizers include Shanghai International
Exhibition Co. Ltd., Shanghai Textile Technology Service & Exhibition Center and Adsale
Exhibition Services Ltd. The show also received support from 16 provinces in China, and nearly 20
Chinese and overseas textile associations, which organized delegations of buyers to attend the
event.



July/August/September 2009

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